TYPE MATTERS! is a project that Will has created at School of Visual Arts.
A project is about create a book trailer for any type of design book.
Will came up with an idea of using TYPE MATTERS book for trailer.
TYPE MATTERS is a typography book
which gives simple tips for everyday typography.
Creative Direction: Will Kim
Art Direction: Will Kim
Execution: Will Kim
AWARD: Winner of Type Directors Club Design Competition 2015
SHOW on Art Directors Club, Art Directors Club Gallery, New York March 2014
SHOW on SVA Motion Graphics Show, SVA Theatre, New York May 2014
SHOW on Type Directors Club Exhibition, Muvim Museum, Valencia, Spain May 2015
SHOW on Type Directors Club Exhibition, Samwon Paper Gallery, Seoul, Korea June 2015
SHOW on Type Directors Club Exhibition, Cooper Union, July 2015
FRAMES
