The project was to make Galaxy Z Fold5 l Flip5 Digital Videos
for Global Marketing in the second half of 2023
We produced 10 videos for Z Fold5 l Flip5 on Digital
Each video was focused on each customer's experience point
based on Samsung Marketing's Global Sales Strategy for Z Fold5 l Flip5
The series concept was modern & minimalistic style
This time, we utilized with a robot arm for filming with various camera angles
The video production was spent for 4 months
including Pre-Production, filming, editing, 3D graphics, and sound design
Everyone worked hard on their roles and filmed full 3 days and 2 nights
in the studio located at Paju, Korea
Will was a Creative Director from Samsung for the project
and collaborated with Cheil World Wide (제일기획) and a creative studio
The images are some of Behind The Scenes of filmmaking
For your information, a guy with all black is Will
BEHIND THE SCENES
